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Classic men's haircuts are experiencing a much-deserved resurgence in popularity, and Truefitt & Hill is pleased to welcome back some of history's most favored styles. To compliment a host of the last century's most prominent haircuts, we're pleased to introduce some of our very own, era-true, products to help achieve them. Many of these are notable for providing hold and control for any hair type without the crunchiness associated with hairspray and mousse or the dandruff that can be caused by alcohol-based hair products.
Hair Pomade
One of the most versatile of all hair products is classic pomade. It differs from hair gel and hair spray in that it does not give your hair an overly wet look nor does it set hard, rather, it gives a supple, subdued sheen. It is also an excellent choice for men with thicker hair who desire a more structured look.
Our pomade formulations provide a medium hold and afford a subtle shine-finish, alternatively, an extra sheen can be created by additional product application. It is especially effective for hairstyles that are achieved with blow-drying and a comb (such as a side part or pompadour). After application, this product does not dry out, providing an infinite number of re-molding opportunities. The flexible hold of our water-based pomade works well on all hair types from thick hair to thinning hair. This product is water-soluble, so it rinses out easily during washing.
Styling Paste
Traditionally thicker than pomade and sometimes confused with putty, styling paste is one of the most widely used old-school hair products. The hair paste can be run through the wearer's fingers to soften during styling but will regain structure and thickness once inside the hair. Truefitt & Hill's Styling Paste is considered the "pomade" of its day—and is a very traditional formulation close to classically used pomades. Perfect for short to medium hair, it can be used to create touchable hold and texture with a natural sheen. To increase hold and definition, simply add more. Work a small amount through damp or dry hair to create your look.
Texture Clay
Texture hair clay provides a hold that is quite strong, but also lightweight and has low shine. The matt finish works well for those looking to achieve a textured, natural look. Truefitt & Hill's Clay helps to add body, thickness, and structure to the individual hair shafts ultimately providing volume throughout the day. It will also aid control of frizzy hair making it particularly suitable for use on curly hair or longer hairstyles. Our clay will not leave any build-up and will not weigh the hair down.
For best results, it should be used sparingly and can be applied before (as a pre-styler) or after (as a finishing product). Rub a small amount between palms and fingertips and work evenly through damp or dry hair.
Styling Wax
For total control and a firm hold on the style of your choosing, you may desire a styling wax. Providing a high-shine finish, styling wax has long since been a favorite for defined styling. Traditionally made from a base of beeswax, carnauba wax, or lanolin, it was seen often throughout the 1920s and 1930s as a first choice in maintaining a neat, tidy, structured look with definition. While styling wax remains malleable longer than gel or hairspray, it will eventually dry out, creating a strong hold ideal for spiky and stiff styles.
Tonic and Friction
An old-world hair styling product that holds up in modern times, tonic—often called friction— is historic in its own right. Tonic is unique from many other hair products in that it's often a liquid or cream—not solid as pomade, wax, or clay.
A mainstay in the 1950s and 60s, Tonic has experienced a rise in popularity with the return to traditional barbering and classic cuts for men, and we're thrilled to see its return to favor. When in use, tonic enhances glossiness and smooths hair for easier management and control, and works best when applied while hair is still wet.
At the barbershop, hair tonics are also often referred to as “friction lotions” because they can be used to give clients an invigorating scalp massage. Massage helps to stimulate blood circulation to the hair follicles, while the tonic itself moisturizes and conditions the hair and scalp.
To use a hair tonic, brush damp hair and massage the tonic into the hair and scalp. Massaging helps to stimulate circulation to the scalp, promoting scalp health, while the tonic moisturizes the hair and scalp. Once the tonic has been applied, the hair can be styled, with the tonic holding the hair in place and giving it a shiny appearance.
Styling Cream and Lotion
A traditional hair preparation for hard-to-manage hair, C.A.R cream, Trufitt & Hill’s iconic hair cream, achieves a sleek style for those seeking to attain a well-groomed look. Oil-based lotion and C.A.R styling ream (without oil) can be used interchangeably. These Truefitt & Hill classics were created and named sometime around 1900 for the Royal Automobile Club in Pall Mall. Perfect for both medium and long hair, these products can help control frizz and are ideally suited for driving around in an open-top car.
Find the Best Hair Products
From whatever era you find grooming inspiration—trust in Truefitt & Hill for styling wisdom, heritage quality hair care, and high-quality men’s grooming products from centuries past and into our future.
