Introducing New Apsley Products

Created as a homage to the 1st Duke of Wellington, who defined fashion after his success at Waterloo, and named after Apsley House, the former home of this famous Truefitt & Hill devotee, the scent combines a unique blend of grapefruit and pepper, supported on a heart of cedar-wood and patchouli, accentuated with notes of musk and laid over a base of smouldering autumn woods and spice.

Indeed, Apsley shares characteristic of the hero of Waterloo, who remained an imperturbable figure in a fast changing early 19th Century Britain. His taste, his dress, his appearance, all effortless yet immediately noticeable, simple in its grandeur, and majestic in its simplicity.

Such is the popularity of Apsley fragrance line that, Truefitt & Hill have now added to this much sought after range Apsley Luxury Shaving Soap, Apsley Shaving Cream Tube as well as Apsley Luxury Soap.

Read the official Press Release

Introducing New Apsley Products

Apsley shave cream combines a unique blend of grapefruit and pepper, supported on a heart of cedarwood and patchouli – a species of mint much favoured in the gardens of Apsley House – and enriched by sensual notes of musk.

Learn More

With an inimitable blend enriched with the moisturising properties of shea butter, Apsley soap has been triple-milled to ensure superior quality. Its rich lather provides a gentle restorative action, leaving skin feeling naturally soft and cleansed, aiding the elasticity of the skin without drying it out.

Learn More

Truefitt & Hill’s Apsley luxury shaving soap has been carefully formulated to naturally enhance and sooth the skin and uniquely blended with our signature Apsley scent. Apsley shaving soap combines with great aplomb both a heady fusion of smouldering autumn woods and light citrus notes – it has just the right balance to create a rich lather with a light finish.

Learn More